The past few months have been a period of intensive work for us on some of the most significant events in Poland and Central and Eastern Europe dedicated to the food, catering, nutraceutical and logistics industries. We were responsible for the comprehensive communication services and media infrastructure for four complementary brands within the Lentewenc portfolio.

Our activities focused on building a cohesive message for WorldFood Poland, which, as an umbrella brand, integrated the entire food industry. Within this framework, we supported the communication for ColdChain Poland, centered on the sector’s vital refrigerated logistics and transport services, as well as Gastrotargi SMAKKi, which became a hub of inspiration for the HoReCa industry. Simultaneously, we managed the visibility of the NutraFood Poland event, which required precise outreach to media and opinion leaders in the growing field of functional food and dietary supplements.

As part of our collaboration, we managed the network of media patronages and operated an on-site press office, ensuring a seamless flow of information and providing support for journalists covering numerous panels and conferences. While these activities were the most visible to participants, our “behind the scenes” work, focused on brand consistency, was equally essential to us.

The success of such large and dynamic projects relies on both professional on-site presence and strategic preparation. We are delighted to have supported the organization of these events and look forward with great energy to future projects and challenges within the exhibition industry.